“Made to Move” program funding will improve transportation infrastructure
Degree Deodorant and their partners at Blue Zones have announced that Richardson is one of five winners in the brand’s “Made to Move” grant program, and will receive $100,000 in funding for city projects that encourage increased physical movement. Richardson was chosen from among nearly 50 applicants across 28 states.
The winning cities are pushing to improve their communities’ health and wellbeing with proposed improvements to create more movement-friendly environments for all ages, incomes and abilities. The proposed projects address today’s increased need for simple, safe opportunities for natural movement, including trails, streets crossings, safe bikeways and enhanced public spaces.
“Each of these cities answered the call to encourage more movement and physical health in their communities in an inspiring, impactful way,” said Dawn Hedgepeth, vice president of Unilever Deodorants.
“From improving trails to bike lanes, these winning communities are committed to creating environments that provide opportunities for a more active lifestyle.”
In Richardson, the Greenville Avenue “road diet” will remove driving lanes and add bicycle lanes and a pedestrian crossing to better integrate the light-rail station with the planned Innovation District. This project will help calm traffic and benefit active transportation in the community.
To learn more about Degree’s mission of movement and the winning cities, visit DegreeDeodorant.com/us/en/purpose.html or BlueZones.com/made-to-move.
COURTESY: Kia Robinson/Webersh and Wick
